In Office 365, you can quickly and easily get to your email, calendars, documents, and apps using the Office 365 app launcher (learn more). The tiles in the app launcher are those that have been promoted, or pinned, from the My apps Page (learn more). The My apps page includes all of the apps you get with Office 365 as well as custom apps that you add from the SharePoint Store or Azure AD.
In addition to these, you can add your own custom tiles to the My apps page that point to SharePoint sites, external sites, legacy apps, and more. Once there, you can pin them to your app launcher and instruct your users to do the same. This makes it easy to find the relevant sites, apps, and resources to do your job. In the below example, a custom tile called "Contoso Portal" is used to access an organization's primary SharePoint site.
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Add a custom tile to the My apps page
Sign in to Office 365 with your work or school account.
Select the app launcher icon and choose Admin.
In the Office 365 admin center, in the left navigation choose Settings > Organization profile > Add custom tiles for your organization.
In the old Office 365 admin center, choose Company Profile in the left navigation and choose Custom tiles.
Note: If you don't see the Custom tiles link, verify you have an Exchange Online mailbox assigned to you and you've successfully signed into your mailbox. Both are required for this feature.
Choose (or in the old admin center) to create a new custom tile.
This opens the Add a custom tile window.
Enter a Tile name for the new tile. The name will appear in the tile.
Enter a valid URL for the tile. This is the location where you want your users to go when they click the tile on the app launcher.
Tip: If you’re creating a tile for a SharePoint site, navigate to that site, copy the URL, and paste it here. The URL of your default team site looks like this: https://<company_name>.sharepoint.com
Enter a Description for the tile. You see this when you select the tile on the My apps page and choose App details.
Enter an Image URL for the tile. The image appears on the My apps page and app launcher.
Tip: The image should be 60x60 pixels, stored in SharePoint Online, and shared with everyone. You can, for example, put it in a library on your team site then generate an anonymous guest link and use that as the URL. If you can't generate an anonymous link, make sure external sharing is enabled in SharePoint Online.
Choose Save to create the custom tile.
Your custom tile now appears on the My apps page for you and your users.
Add a custom tile to the app launcher
Select the app launcher icon and choose View all my apps.
Locate the new tile for your app, select the ellipsis, and choose Pin to app launcher.
Note: If you don't see the custom tile created in the previous steps, make sure you have an Exchange Online mailbox assigned to you and you've signed into your mailbox at least once. These steps are required for custom tiles in Office 365.
Important: Both you and your users need to perform these steps to promote custom tiles from the My apps page to the app launcher.
Edit or delete a custom tile
In the Office 365 admin center, navigate to Settings > Organization profile > Add custom tiles for your organization and click :
If you are using the old Office 365 admin center, choose Company Profile > Custom tiles, select a custom tile and choose Edit tile:
Update the Tile name, URL, Description, or Image URL for the custom tile (see earlier description).
Click Update > Close.
To delete a custom tile, from the Custom tiles window, select the tile, click Remove tile and then click Delete.
In addition to adding tiles to the app launcher, you can add app launcher tiles to the Office 365 navigation bar (learn more). To customize the look and feel of Office 365 to match your organization’s brand, see Customize the Office 365 theme.